As the CEO of betaworks, John Borthwick is one of the most influential architects of the social web. Borthwick, who used to run technology strategy at Time Warner, co-founded betaworks as a new medium company for the social economy. Today, betaworks is a network of around 30 companies – including Bitly, Tweetdeck, Chartbeat and SocialFlow – all, in Borthwick’s words, “loosely connected at the data level.”
Borthwick on betaworks as a new medium company.
Borthwick on betaworks’ crown jewels.