With billions of dollars flowing into today’s social economy, betaworks CEO John Borthwick sees the social economy radically changing not only media, but all 21st century industries. It’s 1998 all over again, he told me when we met last week in New York City – thus arguing that today’s social boom still has at least a couple of years of innovation left in it.
Borthwick on why 2011 is like 1998.
Borthwick on monetization, curation, and real innovation.
Borthwick on why social isn’t in Google’s DNA.