Every so often, a book comes out that changes everything. The Cluetrain Manifesto was such a book. It was a seminal work that articulated a genuine paradigm shift. Well, mark this down. There's a book coming out in June that again changes everything. Ironically, it describes the Cluetrain Wreck. Authored by Silicon Valley insider and pundit Andrew Keen, we were lucky enough to get an advanced copy. It is a hard-hitting and provocative polemic that exposes the grave consequences of today’s new participatory Web 2.0. It demonstrates definitively how the Web Train is off track and threatens our values, economy, and ultimately the very innovation and creativity that forms the fabric of American achievement. THE CULT OF THE AMATEUR is a wake-up call!!
Thanks, Amanda. Couldn't have put it better myself. If indeed CULT OF THE AMATEUR half succeeds in challenging the digitally correct nonsense in the Cluetrain Manifesto, I'll be thrilled. My goal is to end the conversation about conversation. The less chatter the better. John Cage was right. Silence is golden.